Will McLean is a designer and artist working in the Central Coast of NSW where he lives with his wife and 2 children.

Will is a meticulous developer and favours simplicity and clarity within his code. He can’t stand writing things twice so searches for any way to automate. His experiments can be found in the Exercises section of this site.

Will designs within systems. No project is too small for a design system. He favours the unusual, if not, how can he progress? You can read about his work in the Case Studies section of this site.

Updated: November 1, 2017

This is a Exercises post.

Variable Logo

This variable logo takes a set of rules as it’s starting point. These rules focus the design and allow new versions to be produced by others.

  1. Your line must be continuous
  2. You must use 7 points
  3. Your sections must be straight
  4. Your line must be red
  5. Your line must be 2 point in width
  6. One of your sections must cross through the “a” in “States”